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  • Linda Cervo 1:49 pm on September 2, 2017 Permalink  

    Just a bit of photography… 

    It is always good to have a new hobby and today is just a little bit of photography. I’ve enrolled in a 3-Hour Photography Short Course, and had a few clicks of camera here in Melbourne.
























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  • Linda Cervo 6:34 am on July 17, 2016 Permalink  



    Go placidly amid the noise and the haste,

    and remember what peace there may be in silence.

    As far as possible, without surrender,

    be on good terms with all persons.

    Speak your truth quietly and clearly; and listen to others,

    even to the dull and the ignorant; they too have their story.


    Avoid loud and aggressive persons;

    they are vexatious to the spirit.

    If you compare yourself with others,

    you may become vain or bitter,

    for always there will be greater

    and lesser persons than yourself.


    Enjoy your achievements

    as well as your plans.

    Keep interested in your own career, however humble;

    it is a real possession in the changing fortunes of time.


    Exercise caution in your business affairs,

    for the world is full of trickery.

    But let this not blind you

    to what virtue there is;

    many persons strive for high ideals,

    and everywhere life is full of heroism.


    Be yourself. Especially, do not feign affection.

    Neither be cynical about love;

    for in the face of all aridity and disenchantment

    it is as perennial as the grass.


    Take kindly the counsel of the years,

    gracefully surrendering the things of youth.

    Nurture strength of spirit

    to shield you in sudden misfortune.

    But do not distress yourself with dark imaginings.

    Many fears are born of fatigue and loneliness.

    Beyond a wholesome discipline, 

    be gentle with yourself.

    You are a child of the universe no less than the trees and the stars;

    you have a right to be here.

    And whether or not it is clear to you,

    no doubt the universe is unfolding as it should.

    Therefore be at peace with God,

    whatever you conceive Him to be.

    And whatever your labors and aspirations,

    in the noisy confusion of life, keep peace in your soul.

    With all its sham, drudgery and broken dreams,

    it is still a beautiful world.


    Be cheerful. Strive to be happy.
    -Max Ehrmann, “Desiderata”


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  • Linda Cervo 6:11 am on July 17, 2016 Permalink  

    Be Kind Anyway (Mother Teresa)

    People are often reasonable, illogical and self-centered.

    Forgive them anyway.

    If you are kind, people may accuse you of selfish motives.

    Be kind anyway.

    If you are successful, you will win some false friends and some true enemies.

    Succeed anyway.

    If you are honest and sincere, people may deceive you.

    Be honest and sincere anyway.

    What you spend years building, someone could destroy overnight.

    Build anyway.

    If you find serenity and happiness, they may be jealous.

    Be happy anyway.

    The good you do today, people will often forget tomorrow.

    Do good anyway.

    Give the world the best you have and it may never be enough.

    Give your best anyway.

    In the final analysis, it is between you and God.

    It was never between you and them anyway.


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  • Linda Cervo 11:13 am on June 20, 2014 Permalink  

    12 Great Books to Add in Your Library 

    If you are looking on what’s the next book to read, these are the 12 Great Books recommended by Jim Rohn:

    • The Five Major Pieces to the Life Puzzle by Jim Rohn
    • Put Your Dream to the Test by John C. Maxwell
    • The Compound Effect by Darren Hardy
    • Twelve Pillars by Jim Rohn and Chris Widener
    • Above All Else by Chris Widener
    • The Treasury of Quotes by Jim Rohn
    • Live the Life You Have Always Dreamed Of by Chris Widener
    • The Seasons of Life by Jim Rohn
    • The Gift by Ron Reynolds
    • Safari to the Soul by Denis Waitley
    • Day by Day with James Allen by Vic Johnson
    • 22 Success Lessons from Baseball by Ron White




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  • Linda Cervo 2:16 pm on May 9, 2014 Permalink  

    Business Ethics = The Golden Rule 

    There is no such thing as business ethics – there’s only ethics. People try to use  one set of ethics for their professional life, another for their spiritual life, and still another at home with their family. That gets them into trouble. Ethics is ethics. If you desire to be ethical, you live it by one standard across the board.\

    Based on John Maxwell’s book entitled “There’s No Such Thing as Business Ethics – There’s Only One Rule for Making Decisions”, Educators, philosophers, theologians and lawyers have taken what really is a simple matter and made it very confusing. Living an ethical life may not always be easy, but it need not be complicated. If you are reading these words, I believe you possess the desire to live and work ethically. 

    An ethical dilemma can be defined as an undesirable or unpleasant choice relating to a moral principle or practice.

    Many CEO, employers, business owners believe that embracing ethics would limit their options, their opportunities, their very ability to succeed in business. It’s the old suspicion that good guys finish last. They agree with Harvard history professor Henry Adams, who stated, “Morality is a private and costly luxury.” Ironically, in today’s culture of high debt and me-first living, ethics may be the only luxury some people are choosing to live without.

    Ethic Matters. There are really only two important points when it comes to ethics. The first is a standard to follow. The second is the will to follow it.

    A version of the Golden Rule exists in just about every culture.

    Christianity: Whatever you want men to do to you, do also to them.

    Islam: No one of you is a believer until he loves for his neighbour what he loves for himself.

    Judaism: What is hateful to you, do not do to your fellow man. This is the entire law, all the rest is commentary.

    Buddhism: Hurt not others with that which pains yourself.

    Hinduism: This is the sum of duty, do naught unto others what you would not have them do unto you.

    Confucianism: What you do not want done to yourself, do not do to others.

    Bahai: And if thine eyes be turned towards justice, choose thou for thy neighbour that which thou choosest for thyself.

    Jainism: A man should wander about treating all creatures as he himself would be treated.

    Yoruba Proverb (Nigeria): One going to take a pointed stick to pinch a baby bird should first try it on himself to feel how it hurts.

    The bottom line on ethics: I want to be ethical and I believe that it is possible to do what is right and succeed in business. Companies that are dedicated to doing the right thing, have a written commitment to social responsibility, and act on it consistently are more profitable than those who don’t.

    Ethics + Competence is a winning equation. In contrast, people who continually attempt to test the edge of ethics inevitably go over that edge. Shortcuts never payoff in the long run.

    It may be possible to fool someone for a season, but in the long haul, their deeds will catch up with them because the truth does come out. In short term, behaving ethically may look like a loss (just as one can temporarily appear to win by being without ethics.

    The ways of right-living people glow with light; the longer they live, the brighter they shine. But the road of wrongdoing gets darker and darker – travelers can’t see a thing; they fall flat on their faces.

    I believe, for an organization or company to expand and prosper, it must be built on foundations of a moral character, and this character is the principal element of its strength, and the only guarantee of its permanence and prosperity. However, that foundation cannot be built as a whole. It must be built beginning with each individual. And it must be done in the face of continuous pressure to perform at the expense of doing the right things.

    Quotation from the book: “I believe you will be able to use one guideline to govern all your ethical decision making. It’s based on the Golden Rule.”


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